“The most valuable businesses of coming decades will be built by entrepreneurs who seek to empower people rather than try to make them obsolete.” — Peter Thiel, Zero to One: Notes on Startups, or How to Build the Future. I finished Zero to One while running the Milwaukee Lakefront Marathon on October 3rd. Listening to a book about entrepreneurship while setting off on a 26.2-mile jaunt may not sound like the idea of fun for most…

Over the course of the School’s Summer Break, eGuide partnered with Amy Ewaldt, Executive director of Scuola Italiana Enrico Fermi, and the SIEF board to navigate an update to both the school’s brand standards and the website. By taking a compounded approach eGuide was able to align the vision of the project and publish the website by the start of the school year. 

Through a continued partnership with Tall Guy and a Grill, eGuide continues to be able to unify and optimize content strategy for the company's digital presence.

Now, more than ever, as teams transition to a virtual or hybrid environment, “water-cooler” conversations are sparse. Sure, we have superficial outlets for sharing “kudos” about your coworkers, or have a channel dedicated to nothing but memes, but ask yourself, “when was the last time you had a video call just to connect with a teammate on a human level?” If the answer to that question was more than 7 days, chances are you need to be more intentional with how your team is staying connected.

Virtual small-business and nonprofit technology agency set to double its earnings in 2022 with event and hospitality veteran Cindi Webber.  

With the onset of the pandemic An Infinite Mind Executive Director, Jamie Pollack found herself in a place to transition the organization’s in person conference, Healing Together, into a virtual event. After finding much success due to reaching a broader audience, and reducing the overall price of attendance, the organization was ready to look to the future of virtual and live events. Through a series of one-on-one planning workshops that culminated in a board of directors retreat, eGuide was able to help provide structure to these plans for the following year. 

Remote: Office Not Required by Jason Fried and David Heinemeier Hansson, published in 2013 explores what a virtual work environment looked like before Zoom, Teams, and 5G. Whether your team is intending on remaining virtual (like eGuide), returning to office, or falling somewhere in between. We wanted to highlight a few of our favorite concepts from the book that are applicable to the road ahead for us all. 

eGuide has been a partner of Zach’s since the beginning of 2021, starting our collaboration with business coaching. Following a collaborative 2 month design process we were able to launch the site. 

While we’ve worked in various editors, page builders, themes and out-of-the box solutions we have had the most success time, and time again, with Wix and Squarespace. While they both would be classified as WYSIWYG editors, the fundamental structure of each lends itself to working for some projects over others. Here’s a quick rundown of what we love about both. 

In our mission is to help organizations, businesses, and individuals grow and thrive by increasing technology proficiency, we recently received word that we were named among the top consulting companies in Chicago during the Clutch 2021 Leader Awards. 

When Zach decided to take his passion to full-time status, eGuide was there to help create a brand and logo that was reflective of Zach’s style and approach.

Is Trello or Asana the right project management software for your small business or organization? eGuide reviews some key differences to help make your decision making process easier.

If your organization is anything like ours, you may be feeling the exciting and terrifying growth potential and surmounting projects starting to pile up as the world re-awakens from COVID-19. We are happy to share some insights and tips that will help reignite your flame, and encourage you to pick-up where you once left off. 

The Flossmoor Public Library in Flossmoor, IL received a grant to help seniors bridge the technology gap. A portion of that grant was dedicated to purchasing 10 iPads for library patrons to access. In addition to the iPads, the library wanted to provide easy-to-follow training videos and guides to answer commonly asked questions. eGuide was brought on to partner with the library to produce  4 videos and “e-guides” that would impact how library patrons were able to connect to family and friends using the iPads. 

After evaluating and analyzing eGuide’s performance with some of the most prominent brands in the US, DesignRush, an online ranking platform, gave eGuide a spot among the Top 20 Website Developers in Chicago

Email marketing has the highest return on investment of all digital marketing channels. Studies show that 4% of those who receive an email campaign will make a purchase on your site compared to 2.5% from organic search and 0.6% from social media.

While many of us know that consistent blogging is best practice, it’s difficult to produce masses of content. Creating content regularly isn’t only useful in keeping your business top of mind to your clients and customers, but it also keeps you current with search engines.

For organizations that are committing to working from home for 2021 and potentially making the switch to a more permanent commitment. It is important to ensure that your organization is implementing stronger security measures, especially if you are working with any sensitive data.

With New Year’s resolutions still fresh in our minds, phrases like “I want to start reading more,” and “I want to start eating healthier” are thrown out nonchalantly.